We recommend buying UGG boots from authorized retailers like the official UGG website, Nordstrom, Zappos, Macy’s, and Amazon.

While California-based brand UGG - previously known as “UGG Australia” - is cracking down on these counterfeiters, buying UGG boots from authorized retailers is the easiest way to ensure you get the real deal. Many street markets are famous for selling counterfeit shoes and fake UGG boot knockoffs (Credit: MRicart_Photography / Shutterstock) In August 2021, it was revealed that seven defendants had been charged with importing $130 million worth of fake UGG boots, Nike Air Jordan sneakers, Timberland boots, and Beats headphones.Īccording to the US Attorney for the Eastern District of New York, the defendants “imported generic goods into the United States from China, applied brand labels to those goods in workshops, some of which were controlled by the defendants, and then sold those counterfeit-branded goods to retail and wholesale purchasers.” In October 2019, The New York Post reported that Hai Long Huang had been arrested in New York City with nearly $5 million in fake Timberlands and UGG boots. The best way to ensure that you are buying authentic Ugg boots is to buy them from an authorized retailer (Credit: Ceri Breeze / Shutterstock) Unfortunately, this includes sellers who don’t have the best intentions and are only out to scam people with fake UGGs.

They are some of the bestselling shoes at Nordstrom and Zappos, account for about 50 percent of the $2 billion sales revenue for its parent company Deckers Brands, and have an almost cult-like fan base.Įven though the shoes have been nicknamed “ugg-ly” footwear, with wearers denied access to airline lounges and hounded by animal abuse accusations, the brand’s popularity continues to be so strong that many entrepreneurial individuals want to cash in. Whether you love or hate them, it’s hard to argue with the popularity of UGG boots.

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